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I'm a big fan of infographics done right. We all have seen some pretty cheesy ones in various magazines and newspapers that make us as designers cringe. I remember while in school, we had the opportunity to attend a lecture by the master of infographics, Edward Tufte. In his book, The Visual Display of Quantitative Information helped shape my design class' approach to infographics design. In chapter 5, he talks about what he has termed as chartjunk. Chartjunk is defined as all visual elements in a chart or graph that is not necessary to comprehend the information represented or that distracts the viewer from the information.

So I checked out the trailers for the upcoming interation of the highly popular game, Halo. This 4th installment is going to do very well. Get this, I'm not a big gamer, at all. But I love the blending of video games and storytelling that's happening now. In this version, we get a glmpse of our hero, Master Chief as a boy in a flashback scene. This is a brilliant move because they are getting us invested the Master Chief's origins. And if you get us invested, we are liable to spend more of our time (and money) on all things Halo.

I'm betting the movie finally gets off the ground this time around. Take a look at the trailers and article on Ad Week about this series of trailers and take a look at the trailers while you are there.

Check them out.